The European Music Market Accelerator (EMMA) consortium was created during the year 2017 at the initiative of MaMA event. For the past 9 years, MaMA has been organizing conferences and debates, allowing music industry professionals to meet and share, notably concerning the increase of globalized problematic that arise since the start of the market’s mutation.
Looking at issues with an international perspective allow us to see, for instance, how countries manage to solve them and share their knowledge with other region, which ensure an exchange of perception of the market that makes us stronger. With that strength, MaMA feels it is time to take a step further and try to apply this to another movement.
MaMA has identified the need to capitalize on its network and experience in order to partake in the emergence of a more equal, united and dynamic music industry, strong of its promoted and protected cultural diversity.
Together with some of the most important showcases of Europe (Nouvelle Prague – Czech Republic, Mama Event – France, Linecheck Festival – Italy, MIL – Portugal and UNConvention -UK), tackling different regional markets and all committed to the development of the music industry with a strong international network and experience, EMMA is first and foremost a consortium of European promoters of professional music conventions.
Its field of expertise lies in identifying and addressing the music industry challenges through the organisation of professional music industry events and/or educational activities towards those professionals for the next years…
Project details and EMMA programme will be announced very soon. Stay tuned for more.